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Mercyless Records / LOYAL MUSIC GROUP LLC is a new age record label, studio and retailer of music and fashion. This label has been in business since 2008. The staff was legally a sole proprietor in the state of Virginia in 2007 and is currently based in Atlanta, Ga. The label is currently owned by LOYAL MUSIC GROUP LLC and is operated by its primary investors Kenneth A. Glover and his brother Reginald B. Glover. Their fresh and creative aptitude for new styles of "underground" beats and rhythms has drawn a wide array of talent, art and attention to their beats and design. Attracting the community toward these new styles of hip hop has allowed the Mercyless label to survive. The label continues to serve the community with access to a recording studio/ filmwork and production services and expands worldwide to offer downloadable music files, graphic design, postal delivery of music and fashion.

LOYAL has toured with BIGGA RANKIN, YOUN NINO, HITTMENDJS, CORE DJ'S, and has new features with J RUSH (brother of LIFE JENNINGS), SIR CREEPA (MTV),

But Loyal and Mercyless's business strength and profitability stems from its rigid adherence to originality. When it comes to their music, the elite production squad, known as "THE MERK CAMP HONORABLES", have not limited themselves to just one music genre. The production quality is supported by an experienced and credible staff which maintains relationships with professional clientele as well as the urban scene. With a meticulous provision to personalize it's clients sound to the listener's satisfaction, the label's basic philosophy is to satisfy its clients that visit the studio and create music parralel or even better than industry standards.
Mercyless' management realizes that in order to maintain the 50% growth in sales and increasing profits, sensitivivity to changing customer needs and readiness to pursue new opportunities must be inherent in its mission. Commitment to growth opportunities that define new ways of meeting the musical needs of its target markets is of priority to LOYAL MUSIC GROUP LLC and Mercyless' managements.

Currently Mercyless serves consumers within a 1,000- mile radius of Atlanta.. The primary target market is artists' age 18+ representing 49% of the total adult population in the current market area. A primary focus for future expansion, however, will be to expand the market radius of 1,000 miles exponentially by delivering the goods with its own manufacturing and distribution.

A combination of somewhat unique, but highly successful marketing and operating strategies have been crucial to the growth of Mercyless Records. The most important factor among these is the decision to produce, manufacture, and package its own high quality music CDs, downloads and clothing. Opening the doors to the public for studio production is the second most unique business move by the record label; offering the same quality packages to all clients is what makes the difference between every other label and Mercyless.
Mercyless Records complements its sales drive through a direct to market approach. This label has confident and knowledgeable ownership and staff that pay particular attention to the music industry's climate. The market trends, product attributes, and the direction that music listeners turn an ear are key factors in determining what kind of music should be promoted. Classes, ASCAP seminars, and all industry updates are paid close attention to by LOYAL MUSIC GROUP LLC. Mercyless also offers block rates at a cost unheard of to its local clientele. Also offered to clients that record with Mercyless records is packaging, product branding, and marketing services to generate profits.
An important part of the label's strategy is maintaining a family-oriented atmosphere that is supportive of each project, which is great for morale. The main studio headquarters is in Atlanta ,Ga. email us mrclesrekordz@yahoo.com or call 404 822-9007